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This web site addoptions.org had the following in the homepage, "If you are an entrepreneur seeking useful information, this is your website." We saw that the webpage stated " We specialize in assistance for new and existing businesses." It also said " You can check out our Wisdom. Section which contains some of the best entrepreneurial advice. Has information that we find each day that would useful for entrepreneurs. In the library are ones we have found useful and recommend you read and check out for yourself." The header had entrepreneur as the highest ranking optimized keyword. It is followed by Add-Options, small business resources, and startup which isn't as ranked as highly as entrepreneur. The next words addoptions.org used was start up business. entrepreneurial resource was included but could not be seen by search parsers.